OUR PART
We are committed individually and as a company to support our community and stand in solidarity in the fight against racism and inequality. We must challenge ourselves to drive change including educating ourselves which is the first step we are taking this week. Our support will be evolving over the coming weeks and months.
We all have to do better and we WILL do better.
As part of our ongoing support we have committed to a monthly donation to support the Black Lives Matter fund: https://blacklivesmatter.com/.
EDUCATE
One of the first steps when learning anything is to educate yourself. Education is key to understanding and unlearning bias. Here are some great resources to consume from articles, to books, to documentaries, and movies.
Read
Justice in June by Bryanna Wallace & Autumn Gupta
Anti-Racist Resource Guide by Victoria Alexander, Med
87 Ways You Can Help by @homefromcollege
So You Want to Talk About Race by Ijeoma Oluo
Watch
13th (Netflix)
When They See Us (Netflix)
The Hate You Give (Apple TV)
Time: The Kalief Browder Story (Netflix)
The Black Power Mixtape 1967-1975 (iTunes)
Malcolm X (Amazon Prime)
SUPPORT
We’re a small business in the beauty industry and we want to support and uplift not only other beauty businesses, but other businesses that share our values. Here is a list of Black owned businesses you can check out and support.
Businesses
Pear Nova
BlackGirlSunscreen
Golde
UNIQURL
Oui The People
Drank Juices
Yubi Beauty
LIT BKLYN
UnSun
We love creating products and content for you and we love seeing the content you all create. Here are some Black creators, influencers, and advocates you can follow and learn from.
Creators
Gaëlle Prudencio
Jackie Aina
Sophia Roe
Rachel Cargle
Layla F. Saad
Nicole Cardoza
Dom Roberts
Munroe Bergdorf
DONATE
Donating is one of the most impactful ways to help the cause, especially right now. Here are a list of organizations working to support the Black Lives Matter movement.
Minnesota Freedom Fund
Campaign Zero
Reclaim The Block
Black Visions Collective
Unicorn Riot
Black Lives Matter
If you are unable to donate, there are other ways you can support the cause.
Sign: Bleu Magazine provides a comprehensive list of 30 petitions you can sign.
Stream: Zoe Amira, YouTuber, put together a video promoting Black artists and creators. Amira is donating all revenue made from the video to organizations helping the cause. You can watch it here.
Protest: Another way to donate to the cause is via your time. You can find protests in your area via the Facebook Events section, Twitter, or contacting your local organizations. When protesting it is important to know your rights. The ACLU put together a list of scenarios and how to respond when protesting, you can read it here.
CHECK IN
Finally, we want to make sure you, your family and your friends are doing all right. This is a tough time and we understand and empathize. Make sure to check in on your mental health and the mental health of those around you. Here are some mental health organizations that are helping people of color and other minorities.
Sista Afya: An organization that focuses on sustaining mental wellness through building community, sharing information, and providing access to quality, low-cost mental wellness services.
Therapy for Black Girls: A mental health organization for Black girls working to destigmatize mental health issues and provide resources.
The Safe Place: A free minority mental health app for the Black community.
Ethel’s Club: A social and wellness club design to celebrate people of color, online and IRL.
The Trevor Project: The leading national organization providing crisis intervention and suicide prevention services to LGBTQ youth.